In 2018 to get the ranking well and increase your local business sell & traffic by following only a few local SEO tips & tricks. Google love your local business based on some key points and advanced local matrices that you need to implement on your local business to get success. In 2018 Google has been changed few local matrices that help people to get deserve result on business.
Local SEO Tips and Tricks
If anyone finds local SEO tips on the search engine (Google), they will get a lot of results and I know that every website owner & writer have written from their own experience but the main fact is who’s tips are really effective for your business. Here are the Top 5 Local SEO tips from my previous experienced in 2018 that help you to grow your audience.
- Technical SEO
- (GMB) Google my Business page
- NAP (Name, Phone Number Address)
- On-Page SEO
- Off Page SEO
Never late to Read Details given below, learn and implements. I am sure that you will get the effective results and this is my practical experienced.
Technical SEO Tips
Many SEO guys not known for this factors (Technical SEO) but they always do it. Technical SEO means some technical part of Search Engines such as GA (Google Analytics), GWT (Google Webmaster tools), some required code of Google and Etc. Let’s go to see the details about this part that we really need to know and implement.
GWT (Google Webmaster Tools)
- Set up Google webmasters perfectly
- Canonicalization site URL & set prefer domain form GWT site preference setting
- Submit Robots.txt file according to your requirement
- Submit business sitemap.XML category wise
- Set up AMP (accelerator Mobile Page) from GWT AMP option
GA (Google Analytics)
- Set up Google Analytics perfectly
- Connected GA with GWT
- Set up Conversion tracking system perfectly or Set up Goals according to your Business
- Optimize your business pages according to your user behavior
Google Required Code
- Remove or marked as fixed 404 links from your GWT or Redirect it to relevant pages using 301 permanent redirect code according to your requirement.
- Perfectly use 302 temporary redirect code if you need to get back it again
Structure Data Markup
Structured data markup is the HTML rich snippets code of search engine that helps Google to understand your business clearly. Use schema.org or Google structured data markup helper to markup your business structure data perfectly.
- Use schema.org to markup structure data according to your money site
- You can use Google structured data markup helper to implement it
- Or Implement GS1 smart search data markup (update on March 2018)
Site Loading Speed
- Create Mobile Friendly Pages
- Try to keep uploading speed up to 70 & less than 5sec in Mobile, Tab, and Desktop
GMB (Google My Business Page)
Claim local business in Google my Business page perfectly and verify website as the local business. You can go to see more details business.google.com or just contact me to do it.
NAP (Name, Address, Phone Number)
Use 100% genuine Name, Address with Latitude & Longitude postcode, Phone Number with the country code on your money site. It is the best way to use it on website footer right or left section with this format.
Business Name: Local SEO Service
Business Phone Number: +88 01679890288
Business Address: Nd/2 North Tolarbag, Mirpur 1, Dhaka-1216
Latitude and Longitude: (23.795604, 90.353655)
Not only local SEO, On-page SEO is the heart of SEO and without it, local or international online business will fall. Let’s see what we need to implement in this section for local SEO.
- Add local place name in the title section (title must be within 600 pixels & h1 tag)
- Ad modifier “to your keyword” in the title section
- Write unique meta description within 300 characters with many keywords like as Sony android, smart, HD, LED, Flat Panel television in Bangladesh
- Write unique content with LSI and LTK keyword better than competitors according to business
- Use the similar keyword in your content body as much as possible
- Keep main keyword density 1% or less.
- Keep your main keyword in the h2 tag
- Keep another point of content in the h3 tag
- Use & Write unique Image ALT text with long tail keyword
- Write and upload 4-5 relevant content according to the main content and create the internal link like as PBN
Off Page SEO
Off-page SEO is the most important part of Search Engine optimization without it every kind of business impossible to get ranking well. Even 2018 it is so stuff to do off page optimization or link building according to the last update of Google on March 2018, Google never indexes low-quality backlink for that need to build quality link for money site. There are a lot of methods is the present in this section but some required method are given below only for local SEO.
- Increase Social Share as much as possible.
- Local Business Directory submission with original (NAP)
- Local citation submission with 100% right (NAP)
- PDF & Infographic submission is the Important method for 2018
- Publish blog with internal links
- PR (Press Release) Submission
- Content Marketing according to a different kind of offer
- Publish content different kind of information website
- Publish content about business history just for branding
- Local Classified Ad posting
- Relevance forum submission
- Similar keyword anchor text link building
- Video marketing like as share information about the business.
I just share my local SEO knowledge on this post that’s I already implement in my local project and a got good result for that I shared this local SEO tips. Don’t late to implement it on your business site to get ranking well. If you have any kind of question or I missed something on this post just comment as bellow. I will reply as soon as possible.